On-Demand Barre Workouts at JW Marriott Hotels

In Los Cabos, Stay by Suzanne Koch

If you’re looking to get a workout in during your next vacation, consider posting up at a JW Marriott Hotel who, in partnership with The Joffrey Ballet, has launched Behind the Barre, a series of on-demand workouts available in JW Marriott guest rooms around the world.

First launching at JW Marriott Essex House and then rolling out across select JW Marriott hotels this fall, the customized barre class videos can be tailored to any fitness level. Designed specifically for a guest room environment, the videos highlight three key wellness states—calm, balance and invigorate—and include full-body barre method, core strength and stretching. The videos, which were filmed at JW Marriott Los Cabos Beach Resort & Spa, highlight two of Joffrey’s professional ballet dancers.

The two companies last collaborated in 2014 to launch Poise and Grace, an internal training initiative for global associates of the hotel brand. Focusing on teaching employees to exhibit finesse and gracefulness, the program promoted overall wellbeing. Behind the Barre  is the first guest-facing partnership from the two brands.

“Guests of JW Marriott are always seeking new and innovative ways to stay active while on the road,” said Christy Donato, Vice President, Global Brand Management, JW Marriott. “Our partnership with The Joffrey Ballet provides an elevated fitness experience that goes beyond the traditional in-room workout, allowing our guests to tailor their fitness routine to best fit their travel schedule.”

“We’re thrilled to partner once again with JW Marriott on the Behind The Barre video training series,” said Ashley Wheater, Artistic Director of The Joffrey Ballet. “The benefits of ballet go far beyond the barre to promote discipline and self-confidence, and can enhance any fitness plan. We’re honored to continue our partnership with JW Marriott and share Joffrey’s world class training with hotel guests around the world.”

For more information, visit: jwmarriottbehindthebarre.com

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